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Rob Neufeld posted a discussion

Interview with Isaac Coleman, 2011

A 2011 interview with the late activist, Isaac Coleman by Rob NeufeldCivil rights activist and local civic leader Isaac Coleman, born Nov. 6, 1943 in Lexington, Ky., lived his last 44 years in Asheville, and died on May 10, 2016,.We talked in 2011 about his career, starting with the Student Nonviolent Coordinating Committee (SNCC) in 1960. Q:  Was the SNCC your first involvement in civil rights? A:   I was a student at Knoxville College, an African-American College in Knoxville, Tennessee, and…See More
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Lockie Hunter posted an event
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Stories by the River Benefit for Girls Rock Asheville at Ole Shakeys 790 Riverside Drive in AVL

May 21, 2016 from 7pm to 9pm
Sip a drink by the river and enjoy stories and songs on a warm spring day!All donations benefit Girls Rock Asheville!Stories read by:Lori Horvitz  Melanie McGee Bianchi  Kim Winter Mako  Ky Delaney  and Lockie Huntermusical guests Leo+VirgoSee More
May 18
Sue Diehl posted an event
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Montreat College Friends of the Library Annual Luncheon at Montreat College, Gaither Fellowship Hall

June 4, 2016 from 12pm to 2pm
Author Susan S. Kelly will the speaker at Montreat College Friends of the Library annual luncheon at noon on Saturday, June 4, 2016.  She is the author of five novels and a major contributing author to Our State Magazine.Call 828-669-8012 Ext. 3502 for Reservations.  $16.00See More
May 17
Sheilah Jastrzebski replied to Rob Neufeld's discussion The history of Oakley
"This is an interesting article.  It gives a few clues to the neighborhood I imagine from the old days. The woman from who my husband and I bought our Oakley home, Melody,  always talks about "Mr. Wilson" who entrusted her with…"
May 16
Rob Neufeld posted a discussion

The history of Oakley

Oakley is a place with an unforgettable historyby Rob NeufeldAn earlier time PHOTO CAPTION: The Taylor family of Oakley: Jean, Virgil, Sadie Louise, and Dan, c. 1936.  Photo courtesy Dan Taylor.            “We had hobos come to our house, and my mother would never turn them away,” Dan Taylor says of his experience…See More
May 13
Rob Neufeld posted blog posts
May 13
Lockie Hunter posted an event
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Juniper Bends quarterly poetry and prose reading at Downtown Books and News

May 6, 2016 from 7pm to 9pm
Join your fellow literature-craving citizens at the next upcoming Juniper Bends reading on Friday May 6th at 7PM. We will be luxuriating in sound, soaking up nutritious poetry & prose after the dark winter. Our series aims to bring together both established and emerging writers, and we are honored to bring together Gary Hawkins, Catherine Campbell, Stephanie Johnson and Michael Pittard's collective word-magic for this lovely spring evening. As usual, our generous host site is Downtown Books…See More
May 3
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May 3
Rob Neufeld commented on Rob Neufeld's blog post The Invention of Nature, an inspiring book--author Andrea Wulf at Malaprop's May 1
"Edwin, some are touched by the Holy Spirit, and find voice to our amazement.  Yet there are many who are not heard, no matter how much we'd like to hear.  How will you amaze? "
May 2
Edwin Ammons commented on Rob Neufeld's blog post The Invention of Nature, an inspiring book--author Andrea Wulf at Malaprop's May 1
"Do none consider that a greater power has designed all this and that all these recent discoveries are a tiny part of it? von Humboldt will not rise from the dust until I do and I am still upright so he must wait. Upon that eventful day it will be…"
May 2
Joe Epley posted a blog post

Military Writers Society of America

Joe Epley recently was elected to Board of Directors of the Military Writers Society of America.  The MWSA has around 700 members around the country. Details on the website: http://www.mwsadispatches.com.  ; The organization's purpose is to help military service members, veterans, their families, supporters of the military,and historians record history and the complexities of military life--and encourage writing as therapy. The…See More
May 1
susannah eanes commented on Rob Neufeld's blog post The Invention of Nature, an inspiring book--author Andrea Wulf at Malaprop's May 1
"So chuffed about this! Sadly, I won't be there except in spirit. Andrea Wulf is a force of nature, herself. Her amazing work The Brother Gardeners should be made into a feature-length film - the characters live and breathe again between the…"
Apr 30
Evelyn Asher updated their profile
Apr 30
Rob Neufeld posted a blog post

The Invention of Nature, an inspiring book--author Andrea Wulf at Malaprop's May 1

Author of key book of our times comes to AshevilleAndrea Wulf makes Malaprop's Bookstore one her stops, Sun., May 1, 5 p.m., in talking about her thrilling work of non-fiction, The Invention of Nature: Alexander von…See More
Apr 30
Rob Neufeld's discussion was featured

Salman Rushdie to Asheville with new novel

Atheist believes in genies, novel revealsby Rob Neufeld             Salman Rushdie’s latest novel—“Two Years Eight Months and Twenty-Eight Nights” (1,001 nights)—has permitted me to come up with a headline as wild as the one above because the book is so exuberantly and infectiously…See More
Apr 25
Julia Nunnally Duncan updated their profile
Apr 25

Making Them Believe: The 21 Principles and Lost Secrets of Dr. J. R. Brinkley-Style Marketing

Sales tips from the goat gland guy 


Making Them Believe: The 21 Principles and Lost Secrets of Dr. J. R. Brinkley-Style Marketing by Dan S. Kennedy and Chip Kessler (Glazer-Kennedy Publishing trade paper, 2010, 304 pages, $19.95) 


Brief review by Rob Neufeld


Congressman Felix Walker’s long-windedness in “speaking for Buncombe” in 1820 may be one of the most enduring publicity flaps in local history. After all, “bunkum” is in the dictionary.


But Dr. J. R. Brinkley, Jackson County-raised entrepreneur, is a contender with his early twentieth century version of Viagra—goat glands. He made millions, thanks partly to revolutionary marketing techniques.


In 2008, Pope Brock wrote a compelling biography about Brinkley, titled “Charlatan.” Now, two flamboyant and successful businessmen, Dan Kennedy and Chip Kessler (who married into the Brinkley family), boldly celebrate Brinkley’s boldness with “Making Them Believe: The 21 Principles and Lost Secrets of Dr. J. R. Brinkley-Style Marketing.”


Brinkley’s greatest secret, Kennedy reveals, was having his clients “desire to believe” in a product so strongly that they abandoned critical thinking.


Kessler, who writes alternating chapters, sets that notion up with a story about Brinkley’s first sale in 1917. Brinkley had already moved to Kansas. 


Bill Stittsworth, a farmer, complained to Brinkley of lack of pep in bed. Goat parts were surgically added to Stittsworth’s make up. Billy Stittsworth Jr. resulted. Brinkley then had a hook to tap people’s overwhelming desire for offspring as well as for performance.
Modern marketers have followed Brinkley’s lead, the authors demonstrate, by tapping people’s desires to be accepted and loved as hooks for a slew of miracles.

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I'm glad Brinkley's absurdly exciting life is getting some attention. On Friday (October 1st), my short essay on his odd life and lasting impact will appear in the online magazine, Defunct (found here)
Thanks for the notice! Can you post a blog entry when it happens? And do you have an image I can use with a my featuring of the news? Attention-getting--maybe one of Brinkley, if you have it.
Rob,

The Kansas State Historical Society has a nice collection of photos of him here

Hope that helps.

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